How do agencies give clients access without sharing passwords?
SHORT ANSWER
Agencies connect client accounts through each network’s official login, such as Meta’s login for Instagram and Facebook. The tool receives limited access, the password is never shared, and the client can revoke access at any time.
Official login
Meta, LinkedIn and other networks offer OAuth login for approved apps. The tool never sees or stores the password.
Client reviewers
Clients who only approve posts can use a review link or a reviewer role instead of a full account.
